Every object present in our daily life reflects ideological information about its maker and its audience. Yet, often we do not take time out of our busy day to ponder how our built environment is manipulated through visual and physical means. The information I am investigating acknowledges our aesthetic past and considers the future in relation to our current consumer driven ideology. I attempt to better understand our culture through imitation, recording, and abstraction processes. By rifling through the record of cultural information, I seek a reason for hope in our most cherished modern artifacts.
The resulting forms are developed as hybrid prototypical structures, relying heavily on the now widespread minimalist design aesthetic; this ranges from homogenous suburban retail settings to the uber-chic iLifestyle. This aesthetic can be directly tied to the hyper consumption that pervades our everyday life and, as a culture, has fully enveloped our ideological footing. My hope is that the work questions the sense of fulfillment produced by repetitive transactions, providing for a brief moment an alien-like perception of a common object. This moment can then act as a haunting bookmark that recurs when you are confronted with a similar object in the future.